To the majority of Internet Marketers, List Building is a major challenging task to embark, let alone to complete. One should take note that it is basically the result of an effective campaign on website traffic generation.
It can be complicated at times and will drive newcomers to desperation due to some technical difficulties link with it.
As most of us Internet Marketers know (if not all), there are various sources of website traffic that we can tap-in to build our list. But it is worth noting, that not all traffic sources will be equally good in terms of the quantity and quality.
Here are some ways on how to build your list effectively;
1. Identify your niche
You can not build a list effectively if you can not identify your business niche! So, like any other business, you have to make a decision on what kind of business you will be in for. Once you have identified your niche, then your list building will be targeting those visitors in that particular niche that you have selected.
2. Create a Squeeze Page
Assuming you already have your domain name bought and ready, now here comes the technical part... creating a "Squeeze Page"! You have an option to this on your own or pay somebody to do it for you. Either way, you need to get it done. At this point, an email Auto-responder is necessary to handle the automation portion in sending the needed email messages and capturing the prospect's relevant information (typically First Name & Email address). Such auto-responder must be integrated into your Squeeze Page.
3. Populate the internet with your website
You have something to offer to the community of Internet users? Then you've got to show it to them! How... is normally the typical question that follows. To do this, you have to know the places in the internet to broadcast your website. In here, you have an option to do this on your own for free or pay somebody to do it for you. Whichever method that suits you, by all means, go for it. This is the moment you are waiting for. To go to the ocean and catch some fish!
4. Give something to get something
It's a fair business dealings. You give something and get something in return. In today's age, your website visitors will not readily give you what you want from them, their First Name and Email Address. In order for you to get what you want from them, you have to give something for them to be excited for... a free Gift! In most cases, this could be in the form of digital products for ease and faster delivery. If most Internet Marketers are doing this, you should be doing it too!
5. Monitor Sources of Traffic
Now its analysis time. It is important to know the sources of your traffic, be it social media websites, generic search results from Search Engines, referral traffic and so on. This is an important information for future use... audience targeting! So you need to take some time to look at your traffic sources.
6. Take care of your list members
It takes a lot of resources to find new customers, than maintaining the current ones you have. Therefore, make sure you take care of your list members and give them want they want, solve their problem, give them occasional free items, etc., so that they will stick with you. If you don't take care of them, why they should stick with you? Simple logic, as it is.
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